Deploy a Chief Human Resources Officer for your e-commerce or DTC brand.
Bypass bloated consulting firms. Secure a US-based, Ivy League-educated CHRO to navigate profitability turnaround — entirely remotely, deployed in 48 hours.
What E-commerce & DTC CEOs hire CHROs to solve.
- 01Paid CAC inflation crushing contribution margin
- 02Inventory, returns and fulfillment economics
- 03Channel diversification beyond Amazon and Meta
- 04Retail and wholesale expansion without breaking ops
Where this CHRO plugs in across E-commerce & DTC.
Scaling headcount with comp parity and clarity
Resetting performance and accountability culture
Executive search support for C-suite roles
Post-acquisition talent integration
What lands in week one.
- →Leveling framework, job architecture, and comp bands
- →Performance and promotion cycle calendar
- →Executive equity refresh and retention plan
- →Recruiting funnel scorecard and offer playbook
The scoreboard they answer to.
- ·Voluntary regrettable attrition (<8%)
- ·Time to fill critical roles
- ·Internal mobility and promotion rate
- ·Engagement and eNPS lift quarter-over-quarter
A Crimson Bench CHRO professionalizes the people system before it becomes a liability: leadership design, comp discipline, performance management, hiring rigor, culture repair, and executive succession.
Six tiers. One bench. Zero hidden fees.
Every tier deploys your CHRO — same operator, scaled to the depth of mandate your e-commerce or DTC brand needs.
Intensive corporate audit. Client submits raw P&L or operational overview; executive delivers a 3-page triage roadmap.
Two 90-minute advisory calls per month with asynchronous email and Slack access for high-level decision support.
Dedicated C-suite oversight. Executive owns KPI tracking, manages team meetings, and drives weekly execution.
Deep operational execution. Best for rapid scaling phases, pre-funding rounds, or intensive systemic cleanups.
Full-time (4–5 days/week) coverage during acute crises, sudden executive departures, or active global executive searches.
Physical placement at corporate HQ, manufacturing facilities, or boardrooms. Calculated on location, travel, lodging, and complexity.